Marketing - essays

Is Digital Marketing a Force for Good or Evil?

Marketing is a very vital function of an organization, and many companies strive to use the best approaches in marketing for them to succeed. Through marketing, businesses can create, communicate, and deliver their...

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Toyota Becomes International Business

Toyota Company is among the largest automobile manufacturers in the world. In addition to manufacturing automobiles, Toyota also gives financial services via its division...

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Lululemon Company Analysis

Lululemon is a global company that produces athletic apparel and yoga accessories. The company began its existence in Canada in 2001 (2015 annual report, 2015). Nowadays, it has shops all over the world and its headquarters are located in Canada and Great Britain.

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Hospitality and Tourism Marketing

This report mainly focuses on the market segmentation-targeting positioning process of the companies in the hospitality and tourism management industry.

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